How to Create a Simple Email Marketing Plan

[ad_1] Psst. The following quote applies to your artist’s email marketing plan. When you have written your headline, you have spent eighty cents out of your dollar. – David Ogilvy An email marketing plan for artists is an effective tool, but it’s still a numbers game. You probably don’t send […]

What to Look For in an Art Curriculum

[ad_1] The world of online art curricula is vast and varied. On the one hand, you may be overwhelmed with all of the choices and have difficulty deciphering what distinguishes one over another. On the other hand, you may be frustrated because most of what you find caters to parents, […]

Bringing Stories to Life | Communication Arts

[ad_1] I understand you’re primarily an actor—and I remember you as the unfairly maligned Samuel on The Marvelous Mrs. Maisel—but how did you discover that you also wanted to work in design and establish your creative agency TALISMAN? I loved creating that character, and I, too, believe him to be […]

A Cheat Sheet for Your Art Marketing Tasks

[ad_1] Do you ever wonder what a regular marketing schedule for your art would look like? ©Jane LaFazio, Artichoke Family. Watercolor and color pencil. When thinking about content to share here, on social media, or in my newsletter, I comb through previous blog posts and a folder of ideas—always discovering […]

OK, So I Made It Up

[ad_1] EASTER BLUEBONNETS Like most Texas landscape painters, I have done more than my share of bluebonnet paintings, so while the top of a “Painted Church” was from a plein air done one Spring afternoon near Schulenburg, the bottom half of a field of bluebonnets was just a big fib. […]